Just six weeks young in its new location, the store is run by Kelly Bell, mother to a lovely little boy, who has a passion for fashion and children. The beautiful space is a haven for gorgeous kids clothes with activities to keep the kidlets occupied while you shop.
A cubby house, comfy couch for breast feeding mummas, toys galore and the beautiful old dog, Bella, will keep the little ones entertained while you (too easily) spend some money! Plenty of room to manoeuvre prams also takes the stress out of shopping with little ones in tow.
Not content with the quality of kids clothing available in Castlemaine, Kelly decided to start her own business, stocking a wide range of designer fashion. She hopes to expand the range to include more organic fabrics and is on a mission to clothe the kids of Castlemaine and beyond with good quality basics.
‘Much Loved’ is a pleasure to visit, with its bright colours, neatly organised clothes and shoes, cute and quirky toys and accessories. It is definitely the place to visit in Castlemaine. Kelly plans to open an online store soon, so that all the Melbourne mums can stock up on goodies without the drive.
The Hey Bambini Dining Tip while in Castlemaine.....